Marketing Combined B.S./M.B.A. Program
Degree Type
Bachelor's + Master's
Marketing is the central hub of every business and a necessity for any entrepreneur. Students majoring in Marketing have increased job opportunities, as trends in job growth continue to rise, particularly in social media marketing. The experiential opportunities provide students with practical knowledge and skillsets directly transferrable to the business world.
Admission
Acceptance into this selective program is automatic for students, however it is contingent upon those who demonstrate academic excellence by achieving one of the following:
- Maintaining a 3.0 GPA during their first three years at Felician University
- Good academic standing
- Scoring in the top 10% of their class in the ETS Major Field Test in business
- As a final step, you must apply to the program your final year
Program Learning Outcomes:
Upon completion of this program, students should be able to:
- Demonstrate content mastery in the functional areas of our business core (accounting, economics, management, quantitative business analysis, finance, marketing, legal and social environment, information systems, and international issues)
- Demonstrate the School of Business core competencies (critical reasoning, quantitative reasoning, ethical decision uniting, teamwork, personal accountability, effective communication)
- Evaluate the marketing related challenges and opportunities of business practices
Program length: 60 months (based on full-time enrollment)
Program Requirements
*In addition to the general education requirements:
Business Core Courses:
Required for Traditional Undergraduates Only:
| BUS-120 | Business Communications | 3 |
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| Internship | |
| Total Credit Hours: | 6 |
Marketing Major Courses:
Electives:
| ENT-510 | Leadership for the 21st Century | 3 |
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| MBA/Graduate Level | 9 |
| Total Credit Hours: | 12 |